About this role
About Mixpanel
Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com .
About the Role
The right candidate is a relationship-first advisor who thrives on connecting customers' Mixpanel investment to real business outcomes. You'll be the consultative owner of adoption, value, and AI maturity across a named portfolio of high-value accounts, engaged from onboarding through the full contract lifecycle. You are accountable for the outcome, not the commercial relationship owning the value case and the adoption plan behind it. You will build the executive relationships and strategic plans that make Mixpanel indispensable to how your customers build products.
Responsibilities
• Connect mixpanel to customer value
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• Own our value workstream with customers - understanding the business challenges that led them to buy Mixpanel, how they measure the ROI of their investment, and ensuring that they achieve that ROI by working across the customers’ teams and collaborating internally with other Mixpanel teams.
• Build and own relationships across business and technical stakeholders, including executive sponsors, aligning Mixpanel's capabilities to customers' highest-priority goals.
• Develop and execute success plans that map customer business objectives to adoption milestones and measurable outcomes.
• Perform ongoing discovery of the customer’s business priorities, internal toolset, and ongoing business pain – synthesize this information into actions that feed your success plans and share information with internal partners as needed.
• Operate in lockstep with the AE and renewal team, with clear lanes: you partner with the AE on expansion and growth motions and with the renewal team on renewal execution, bringing the value case and adoption evidence that underpins both. You own the value case; they own the commercial outcome.
• Own value delivery and product relationship
• Lead customer enablement sessions—covering topics like dashboard design, funnel analysis, and retention modeling—to grow Mixpanel usage depth and breadth across the customer organization.
• Proactively monitor product usage and health signals; lead regular business reviews to surface insights, deepen adoption, and surface risk early.
• Drive customer adoption - both identifying new pockets for Mixpanel usage within an organization and strategies for re-engagement where adoption is low.
• Identify underutilized features and contracted capabilities, translating them into concrete recommendations that expand customer value.
• Triage customer product requests and issues - solving their use case questions, basic troubleshooting and escalating as appropriate
• Own the AI Conve