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PBC-CW · Associate

Copywriter

Write words that move money. Landing pages, email, ads, brand voice.

Duration

40h self-paced

Exam

50 Qs · 90min

Pass mark

70%

What you'll learn

The fundamentals of persuasive writing, headline frameworks, landing page copy, email sequences, ad copy, brand voice development, and A/B testing copy. Capstone: rewrite a real underperforming landing page with rationale.

Course modules

  1. 01

    What copywriting actually is (and isn't)

    Copywriting is not 'writing pretty words.' It's persuasion in writing — getting a specific reader to take a specific action.

    ~12min
  2. 02

    Research & customer language — the work before writing

    Pros spend 60-70% of project time researching before writing. This module is the practical playbook.

    ~13min
  3. 03

    Headlines & hooks — the highest-leverage element

    80% of readers read only the headline. Get it right and everything else has a chance.

    ~13min
  4. 04

    Landing pages — anatomy of pages that convert

    A landing page is a self-contained sales pitch. Every element earns its place or gets cut.

    ~13min
  5. 05

    Email copywriting — subject lines, sequences, automation

    Email is still the highest-ROI digital channel. This module covers subject lines, body copy, sequences, and automation.

    ~12min
  6. 06

    Ad copy — Facebook, Google, LinkedIn

    Ad copywriting has its own rules — character limits, attention battles, platform contexts.

    ~11min
  7. 07

    Voice, tone & brand — building consistency at scale

    Great copy across many channels feels like the same person wrote it.

    ~11min
  8. 08

    Putting it together — a full copywriting project

    Modules 1-7 covered the parts. This module assembles them into one complete project.

    ~13min

What you walk away with

Not just a certificate. A career-grade credential built to open doors.

01

A credential employers verify in one click

Unique cert ID, QR code, and tamper-evident signature. No more wondering if your certificate is taken seriously.

02

A portfolio piece, not just a paper

Your capstone project lives on your public PBV portfolio. Recruiters click and see actual work — that beats a cert badge every time.

03

Lifetime access, no expiry

Once you earn it, it's yours. No renewals, no subscriptions, no surprises.

04

A profile that stands out

Verified PBV credentials show up on your PBridge freelancer profile, putting you ahead of unverified candidates in client searches.

Copywriter salary in Nigeria

Average monthly salary by city, based on PBridge platform data and public salary surveys.

CityJunior (0-2y)Mid (2-5y)Senior (5+y)
LagosLagos State₦120,000 – ₦200,000₦250,000 – ₦400,000₦500,000 – ₦1,000,000
AbujaFCT₦114,000 – ₦190,000₦238,000 – ₦380,000₦475,000 – ₦950,000
Port HarcourtRivers State₦102,000 – ₦170,000₦213,000 – ₦340,000₦425,000 – ₦850,000
IbadanOyo State₦84,000 – ₦140,000₦175,000 – ₦280,000₦350,000 – ₦700,000
KanoKano State₦72,000 – ₦120,000₦150,000 – ₦240,000₦300,000 – ₦600,000

Certified copywriters typically earn 30-50% more than uncertified peers. Source: PBridge platform contracts (2026), public salary data.

Why PBC works for Nigerian learners

  • Naira pricing, no FX surprises. Pay in NGN, get charged in NGN.
  • Built for the Nigerian context. Case studies and capstone briefs use real Nigerian business scenarios.
  • Reviewed capstone project. A human reviews your final project.
  • Verifiable digital certificate. QR code and cryptographic hash for one-scan verification.
  • PBridge job board access. Featured in front of employers hiring on PBridge.

Copywriter certification FAQs

How much does the Copywriter certification cost in Nigeria?+

The PBridge Certified Copywriter certification costs ₦25,000 for the exam-only path and ₦45,000 for the full path which includes the capstone project review. Both prices are in Nigerian Naira with no FX risk. Payment via Flutterwave (card or bank transfer).

Is the PBridge Certified Copywriter certification recognized in Nigeria?+

Yes. PBridge Certified certifications are issued with verifiable digital credentials including a unique cert ID, QR code, and hash signature. Hiring managers in Lagos, Abuja, Port Harcourt, and remote-first companies can verify any cert at https://www.pbridgeco.com/verify/{cert-id}. Built specifically for the Nigerian and African job market.

How long does it take to complete the Copywriter certification?+

The Copywriter certification takes approximately 40 hours of self-paced study. The exam itself is 90 minutes with 50 questions. Most candidates complete the full path including the capstone project in 4-8 weeks studying part-time alongside work.

What makes PBridge Certified the right fit for Nigerian learners and employers?+

PBridge Certified is built specifically for the Nigerian market — Naira pricing with no FX surprises, capstone scenarios drawn from real Nigerian businesses (think Bumpa, Paystack, Flutterwave-style cases), recognition by Nigerian hiring managers, and direct integration with the PBridge job board so certified holders get featured in front of employers actively hiring.

Can I get a job after the Copywriter certification?+

PBridge Certified cert holders get priority access to the PBridge job board where Nigerian and remote employers post copywriter roles. Pair the certification with the capstone project as a portfolio piece — most certified holders see callbacks within 30 days. Salary range: ₦250,000 – ₦400,000 (mid-level in Lagos).