About this role
We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.
Instacart is a Flex First team
There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.
Overview
The Marketing Enablement & Technology (MET) team sits natively within Instacart's Marketing organization, owning the data foundations that power Paid Marketing, SEO, and Retailer Marketing attribution. These datasets directly inform how we allocate hundreds of millions of dollars in marketing spend and how we measure growth.
We're hiring an Analytics Engineer II to help build and evolve the marketing analytics data foundation. In this role, you'll independently design and deliver high-quality, business-aware data models and pipelines that Data Scientists and Analysts trust — owning your work end-to-end, raising the quality bar through code reviews and design discussion, and growing toward broader technical ownership of marketing data.
About the Job
• Marketing Analytics Data Development: Independently build and maintain high-quality dimensional data models and ETL pipelines that support marketing analytics across Paid Marketing, SEO, Retailer Marketing, and attribution — delivering complete data assets end-to-end with minimal oversight.
• Cross-functional Partnership: Work closely with Data Scientists, Analysts, and Marketing stakeholders to translate analytical needs and business questions into data requirements, and deliver trusted, decision-ready datasets.
• Data Quality Ownership: Own data quality for the models you build — writing tests, documentation, and monitoring, and resolving data issues at their root cause across the marketing workflows you support.
• Code Review & Design: Conduct thorough code reviews, write and share designs publicly before building, and apply simple, reusable modeling patterns that leave the codebase better than you found it.
• Pipeline Evolution & Observability: Improve existing marketing data pipelines to reduce manual effort and improve performance, enhance observab