About this role
Change the way the world travels
Join the GetYourGuide journey to connect people with unforgettable travel experiences around the world. Millions look to us for unique activities they can trust, and it’s all powered by our commitment to make every single journey extraordinary - including yours.
Ready to unlock your potential with a community of fellow explorers? Find your next role at our Berlin HQ or one of our local offices around the globe, from New York to Bangkok. Head to getyourguide.careers to take the first step.
Team mission
GetYourGuide is looking for a talented Copywriter to join our in-house Creative Studio. Helping shape the voice of our brand for our global audience, it'll be your job to inspire our customers by driving our tone of voice across our Social Media channels and brand initiatives.
You'll craft engaging, on-brand copy on a daily basis across a range of formats, from Instagram posts and to editorial social-first campaigns, to video scripts, and other brand assets. You'll work with key stakeholders to transform strategy into creative campaigns and ideas, and execute them from start to finish. You'll also be responsible for defining and driving brand copy standards across the company, and all the assets you create.
The ideal candidate is a strong creative writer with a native fluency in English, and the ability to translate business objectives into best-in-class creative. You'll feel just as comfortable turning customers into brand advocates as you are at writing integrated campaigns from start to finish. Working closely with the Creative Lead, for Copy and Narrative and our talented team of copywriters and creatives, you'll help shape and bring to life our copy guidelines to engage our customers.
We're looking for a creative partner who collaborates closely with the designers, visual teams, and other stakeholders to consistently deliver exciting, innovative, and on-brand marketing assets. A desire to work in a fast-paced, dynamic environment is essential.
Your mission
• Work closely with designers to interpret briefs, conceptualize them into idea directions, and execute them on deadline while taking into account budget and stakeholder satisfaction.
• Create on-brand, on-brief copy to meet a range of brand goals and KPls.
• Drive copy excellence as the primary Brand and Social Media writer.
• Implement AI to generate copy at scale, maintaining the highest standards of quality.
• Advocate for and manage across all marketing assets, working closely with user research and marketing teams to create clear and consistent messaging.
• Use detailed research and data to understand customer needs and desires, tailoring your messaging to match accordingly.
• Take responsibility for crafting engaging, structurally correct, and on-brief copy that influences various types of readers.
• Develop and communicate our brand both externally and internally.
Your toolkit
• 4+ yea