About this role
Our mission is to automate coding. The first step in our journey is to build the best tool for professional programmers, using a combination of inventive research, design, and engineering. Our organization is very flat, and our team is small and talent dense. We particularly like people who are truth-seeking, passionate, and creative. We enjoy spirited debate, crazy ideas, and shipping code.
ABOUT THE ROLE
As our Field Marketer for Americas West, you will be the primary growth engine and lead marketing architect for the West, responsible for translating our global strategy into localized, high-impact programs to both land and expand in the largest enterprise accounts.
We are looking for a high-energy, revenue-minded marketing strategist who can alternate between strategic pipeline and account planning with the Sales Team and flawless execution of experiences for customer executives. If you are obsessed with driving pipeline impact from high-touch, standout programs and are a self-starter that thrives at the intersection of technical innovation and enterprise GTM, we want you!
WHAT YOU’LL DO
Pipeline Architecture & Territory Ownership
- Design the Regional Playbook: Build and execute a data-driven marketing plan tailored to your region’s specific needs, focusing on the largest enterprise accounts
- Master the Land & Expand: Own the regional pipeline target. You will deploy a mix of high-touch events, executive roundtables, thought leadership roadshows, industry tradeshows, and account-based activations to identify and accelerate opportunities that ensure wall-to-wall adoption in our highest potential accounts
- Creative Agility: Fearlessly think outside the standard playbook to deploy memorable experiences across in person, virtual and next gen marketing formats as well as the operational workflows that bring them to life. Be ready and eager to break the mold and go big
- Big Picture Operator: Be excited to bring the Cursor mission and story to our customers by partnering with corporate marketing to ensure sharp messaging at every touchpoint
- Sales Partner: Act as the strategic marketing partner to Regional Sales Teams. You’ll lead marketing planning calls, provide account-level insights, analyze regional pipeline trends, ensure absolute alignment on account priorities and maximize the adoption and impact of all marketing efforts
Measurement & Operational Excellence
- Event Orchestration: Obsess over the end-to-end details of every program with total ownership, from ideation, to promotion, to vendor management, to onsite experience, and follow-up, going beyond just day-of execution
- Data-Driven Iteration: Track every dollar spent against pipeline generated. Manage your regional budget with a focus on high-impact investments
- Feedback Loop: Serve as the "eyes and ears" of the field. Provide the Corporate Marketing teams with real-time feedback, needs and ideas on messaging resonance and competitive shifts
YOUR DNA