About this role
Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.
What Is the Role
Regional Marketing Manager, SLED
Elastic is hiring a Regional Marketing Manager to own and grow our State, Local & Education (SLED) business through targeted, high-impact marketing programs. You'll sit at the intersection of field sales and marketing — building campaigns that drive real pipeline, not just activity.
This is a hands-on role. You'll design and run your own programs — field events, executive dinners, partner activations, content campaigns — while working closely with a field sales team that depends on you to move deals forward. If you thrive in a fast-moving environment, love the details, and know the SLED market, this is the role for you.
What you'll do
• Own regional demand generation for SLED — from strategy through execution — across field events, account-based programs, trade shows, content syndication, and partner conferences
• Partner daily with field sales and solution architects to align programs to pipeline goals and SLED buying cycles
• Build and manage GTM programs with cross-functional teams including partner marketing, digital, campaigns, finance, and operations
• Set goals and metrics for every program and track performance through weekly reports and monthly dashboards
• Develop event content, agendas, and presentations in collaboration with stakeholders across the business
• Manage multiple programs simultaneously, keeping everything on time and on budget
• Identify and test new tactics and channels to expand reach and improve efficiency
• Travel to programs and events approximately 25% of the time
What you bring
• Proven regional or field marketing experience with deep knowledge of the SLED market and its buying dynamics
• A track record of building programs that generate pipeline, not just leads
• Strong project management instincts — you run lists, keep notes, and nothing falls through the cracks
• Proficiency with marketing tools including Salesforce, Marketo, Splash, and Monday.com
• Clear, compelling communication skills — written and verbal
• Comfort working cross-functionally and independently in a fast-scaling environment
• An ambitious, collaborative attitude and a genuine bias toward getting things done
Compensation for this role is in the form of base salary. This role does not have a variable compensation component.
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