About this role
Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation.
ABOUT THIS JOB
We're looking for a Head of Marketing Strategy & Operations to run the business side of marketing. Our marketing team went from two people to 25 this year, organized around four functions: product marketing, brand and consumer, enterprise, and growth. This is the first operations hire on that team. You'll own the marketing budget with Finance, run our planning cycle and operating cadence, keep hiring aligned with the plan, and partner directly with the CMO on how marketing sets priorities and tells its story to the executive team and the board.
It's a role for someone who has sat close to a CMO and a CFO, likes turning ambiguity into a plan people can execute, and is comfortable building the function themselves before building a team.
WHAT YOU'LL DO:
Budget & Financial Operations
- Own the marketing budget end to end with Finance: allocation across teams and channels, tracking against plan, forecasting, variance flags, and the tradeoff conversations that follow
- Build the layer of visibility leadership needs (spend by team, channel, and program) on top of the spend-tracking tools we already have, so decisions get made with numbers
- Run quarterly, half-year, and annual budget planning, and make marketing's case to Finance and the executive team
- Own marketing's vendor and agency contracts end to end: evaluations, procurement, renewals, and a clear view of what we pay for and why
Planning & Operating Cadence
- Own marketing's planning cycle: translate company goals into marketing objectives, OKRs, and resourced plans, and keep them current as priorities shift
- Bring a point of view. Pressure-test plans, frame the tradeoffs, and help the CMO decide where marketing places its bets
- Design the lightweight processes and internal tools (planning, intake, reporting) that let a 25-person team operate like a much bigger one
- Run the operating rhythm for the marketing leadership team: meetings, all-hands, team-wide readouts, agendas, decisions, and follow-through
- Keep the marketing functions connected so plans, launches, and budgets move together
Executive Partnership
- Partner directly with the CMO on board materials, executive readouts, and strategy documents. Own first drafts and make them data-backed and on-message
- Extend the CMO's reach across the team: surface risks early, chase decisions to closure, and keep priorities clear week to week
- Represent marketing in cross-functional planning with Finance, Sales, and Product
Hiring & Org Operations
- Partner with Talent Acquisition and marketing leads on headcount planning, requisition tracking, and interview process, and keep hiring plans aligned with budget and org design
- Standardize