About this role
About the Team
The B2B Marketing team helps businesses understand, adopt, and get value from OpenAI’s products. B2B marketing is a major and growing priority as we scale our work with companies, developers, and institutions around the world.
The team works across field marketing, campaigns, customer storytelling, thought leadership, events, lifecycle programs, and executive communications. We partner closely with Sales, Partnerships, Product, Product Marketing, Communications, Finance, Recruiting, and company leadership to build programs that drive durable growth across enterprise and business audiences.
About the Role
We are hiring a Partner Marketing Manager to own and execute joint go-to-market plans across a portfolio of strategic technology partners and independent software vendors. This role will turn ecosystem relationships into focused programs across launches, campaigns, customer proof, enablement, events, and demand generation that accelerate adoption, strengthen partner advocacy, and drive measurable business impact.
You will work closely with Partnerships, Sales, Product Marketing, Field Marketing, Communications, and partner organizations to prioritize opportunities and move plans from strategy through execution. This is a highly cross-functional individual contributor role with no people-management responsibility, built for someone who can operate across a broad ecosystem, work through influence, and create repeatable motions in ambiguity.
This role is based in San Francisco and follows a hybrid work model, with three days per week in the office.
In this role, you will:
- Create and execute joint go-to-market plans across priority technology partners and ISVs, spanning launches, campaigns, customer proof, enablement, events, and demand generation, with clear goals for adoption, pipeline, and revenue impact.
- Build compelling ecosystem narratives, messaging, and positioning for integrated solutions, joint value propositions, and shared customer outcomes.
- Launch and scale co-marketing programs across campaigns, webinars, customer stories, product launches, executive events, thought leadership, and demand generation.
- Set investment priorities across a diverse partner portfolio using clear business criteria, partner readiness, customer relevance, and measurable impact.
- Partner with Sales, Partnerships, Product Marketing, Field Marketing, and Communications to align GTM priorities and execution.
- Enable internal and partner-facing teams with messaging frameworks, partner collateral, customer proof points, and sales enablement materials.
- Coordinate initiatives across partner marketing, alliances, product, sales, and executive stakeholders.
- Track performance across pipeline, sourced or influenced revenue, adoption, engagement, and partner health, and use insights to improve programs.
You might thrive in this role, if you have:
- 10+ years of experience in partner marketing, product marketing, str