About this role
PagerDuty (NYSE:PD) is a leader in Digital Operations Management. In an always-on world, organizations of all sizes trust PagerDuty to help them deliver a perfect digital experience to their customers, every time. Teams use PagerDuty to identify issues and opportunities in real time and bring together the right people to fix problems faster and prevent them in the future. Over 13,000 organizations (including 60 of Fortune 100) rely on PagerDuty to succeed with Digital Transformation, Cloud Migration, and DevOps Modernization. Notable customers include GE, Cisco, Genentech, Electronic Arts, Cox Automotive, Netflix, Shopify, Zoom, DoorDash, Lululemon and more. We are expanding rapidly as a platform for Digital Operations Management using AI/ML and Automation and growing our adoption by Development, IT, Customer Service, Security, and other teams across the organization.
The Senior Competitive Intelligence Manager will build and run PagerDuty’s competitive intelligence program that serves as the internal authority on competitive dynamics, equipping sales teams with sharp differentiation, timely insights and effective strategies to win. You will report directly to the Senior Director of PMM Operations and will partner tightly with product marketing, product management, marketing, field enablement and sellers.
Key Responsibilities
• Define, execute, optimize the competitive intelligence program through feedback and engagement with cross-functional teams, stakeholders, and the field.
• Equip sales team with key positioning and messaging - via battlecards, bulletins, internal training and enablement - to successfully navigate competitor activity as part of the sales process
• Uncover competitive differentiation and have thorough knowledge of Win/Loss and competitor capabilities and claims
• Monitor and assess competitor activity and report back to stakeholders and/or field in a timely manner
• Train field teams regularly on latest competitor intelligence and strategies to win
• Work with product and PMM team to articulate messaging, and approaches for GTM success
• Provide independent view of win/loss via external interview program and reports back to Product, PMM and Marketing leadership
• Speed and improve research and content delivery with AI and automation tools
Required Skills & Experience
• Deep fluency in IT and Digital Operations
• Track record of at least 5+ years of leading competitive intelligence for a product or product lines; SaaS B2B strongly preferred
• Field focused, and obsessed with giving them the best messages, tools and approaches to differentiate PagerDuty
• You excel at framing problems, balancing trade-offs, and synthesizing clear solutions
• Ability to plan work, drive through ambiguity, and deliver timely, high-quality content
• Ability to organize complex information, simplify, articulate essentials, and inspire the field
• Desire to work with AI tools to automate and improve intellig