Program Manager Lead

About the Team

OpenAI’s Marketing team helps translate complex technology, research, and product moments into work that can be understood by audiences around the world. The team brings together creative direction, design, writing, production, strategy, marketing, and regional partners to deliver campaigns, launches, films, events, brand systems, social, digital, OOH, experiential, and emerging formats across global markets.

This role sits close to creative, production, Brand Marketing, Resource Management, agencies, and cross-functional partners. It is designed for someone who can turn approved strategic direction into a clear program path and keep that path moving—from goals and operating model through creative development, production, launch readiness, and closeout.

The role will work closely with Resource Managers to anticipate resource needs, maintain accurate allocations, and identify gaps early enough to address them before they become delivery risks.

About the Role

OpenAI is seeking a Program Manager Lead to own end-to-end program execution for the Hardware team once strategy and scope are set. This role will partner closely with Brand Marketing on goals, roadmaps, operating models, and launch priorities, translating that direction into actionable plans, workstreams, ownership, cadences, resource plans, risk management, and execution.

You will provide the operating spine for complex creative programs, creating clarity across goals, roadmaps, owners, decisions, dependencies, resources, risks, and next steps. You will ensure approved initiatives have a coherent operating model, realistic resourcing, visible risks, and disciplined follow-through from kickoff through completion.

The ideal candidate combines deep program ownership with calm judgment, crisp communication, and respect for creative craft. You can turn ambiguity into practical operating plans, hold senior stakeholders accountable with tact, anticipate risks and resource conflicts, and build lightweight systems that help teams produce better work faster.

In this role, you will

• Own end-to-end program execution for integrated Hardware marketing initiatives across campaigns, launches, brand, content, social, digital, experiential, OOH, growth, and e-commerce.

• Partner with Brand Marketing to translate approved strategy, GTM priorities, and success measures into clear program roadmaps with milestones, ownership, dependencies, and escalation paths.

• Build and maintain the program plans, workbacks, operating models, and tracking systems that give teams clear visibility into priorities, progress, resources, risks, and decisions.

• Lead the program operating rhythm across kickoffs, status updates, creative reviews, leadership forums, and follow-through, ensuring decisions are made, documented, and translated into action.

• Partner with creative and production leads to protect the creative process while keeping development, reviews, production requirements, budgets, and delivery milestones connected to the broader program plan.

• Coordinate cross-functional execution across marketing, creative, production, agencies, legal, policy, media, regional teams, and other partners, keeping dependencies, approvals, and handoffs on track.

• Partner with Creative Operations and Resource Management to forecast capacity and resource needs, maintain accurate allocation views, and address gaps before they become delivery risks.

• Anticipate and surface blockers, resource constraints, timeline pressure, budget implications, and dependency conflicts early, escalating with clear options and recommendations when needed.

• Maintain horizontal visibility across active work so teams and leadership have a clear view of program health, priorities, risks, decisions, resources, and next steps.

• Own launch readiness, ensuring critical creative, production, localization, review, and stakeholder dependencies are aligned and on track for delivery.

• Drive program clo