About this role
SpaceX was founded under the belief that a future where humanity is out exploring the stars is fundamentally more exciting than one where we are not. Today SpaceX is actively developing the technologies to make this possible, with the ultimate goal of enabling human life on Mars.
STARLINK OMNICHANNEL MARKETING MANAGER, REGIONAL/INTERNATIONAL
The Omnichannel Marketing Manager, Regional/International, known internally as the Communications Manager, owns channel marketing and regional field operations across multiple international regions. The role interfaces with retail partners, distributors, vendors, and internal stakeholders. The role is responsible for growing and enabling growth within the retail ecosystem in global regions. The role will build the retail experience in global regions from a physical standpoint with displays and signage as well as through online avenues – with brand pages, product page enrichment, and advocate for localized content across regions.
RESPONSIBILITIES:
• Own regional omnichannel plan: priority markets, retail and distributor partners, assisted-selling coverage, and the campaign calendar
• Define regional framework for display, point of sale, and merchandising standards, and execute marketing campaigns to amplify revenue and subscriber growth
• Source, qualify, and onboard display fixture vendors in region to build displays against brand standards
• Design and run merchandising and compliance audits for planogram adherence, display quality, POS placement, promo compliance, and brand standards, with scorecards and photo evidence that can be compared across markets
• Run point on retail marketing opportunities in partnership with regional business development leads and internal stakeholders
• Design and execute digital marketing campaigns with retail media networks and negotiate in-kind marketing opportunities.
• Manage the regional budget across campaigns, displays, market development/partner funds, vendor field work, and 3PL, and explain variances
• Report compliance, reset completion, in-store activation rates, and more on a regular cadence
• Feed field insights back into the next regional and global brief
BASIC QUALIFICATIONS:
• Bachelor’s degree
• 6+ years in channel, trade, retail, or omnichannel marketing, with ownership of international marketing programs
PREFERRED SKILLS AND EXPERIENCE:
• Bachelor’s degree in communications, marketing, journalism, business, economics, or a related field
• Experience working with retailers, distributors, and/or relevant partners
• Working knowledge of planograms, POS, retail compliance, and demo programs
• Ability to travel internationally
• Direct experience in global regions (Europe, Middle East, Africa, and/or LATAM)
• Experience working in consumer electronics, networking connectivity, or a similar category
• Experience building and automating reporting for quick data-backed decision making and escalations
• Experience selecting